Prediction Without Action: Why Churn Insights Alone Won’t Save Your Cu...
Churn prediction has become a core part of modern Customer Success strategies — and for good reason. Knowing which customers are at risk is critical. But i...
Sami Kaipa
Posts by Sami Kaipa
Tingono Achieves SOC 2 Type 2 Compliance: A Milestone in Security and ...
We are thrilled to announce that Tingono, has successfully achieved SOC 2 Type 2 compliance! This significant milestone reflects our unwavering commitment ...
How Customer Expansion Can Boost Your Customer Success Strategy
Customer success is not only about retaining your existing customers, but also about growing their value over time. Customer expansion is the strategy of i...
Yes, you can do better than NPS
The research industry is rife with maxims meant to express a general truth about society.
Tingono is now SOC 2 Compliant
I’ll admit up front that this is likely our most boring blog post to date. Yet, it’s super important. I’m psyched about both the topic and what it means to...
For healthy revenue growth, ditch the proxy business metrics
Billy Beane, the protagonist of Michael Lewis’s best seller Moneyball, asked a simple question: Why do we make critical business decisions based on proxy m...
Why product use alone doesn’t necessarily mean revenue growth
In various roles in my career, I’ve had to ask myself: “What drives revenue growth for my business?” I think this is explicitly a math question, but I don’...